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For decades, the German teen magazine Bravo served as a primary source of entertainment, pop culture, and sex education for generations of European youth. At the heart of this cultural phenomenon was the iconic , which offered candid advice on relationships, changing bodies, and sexuality. Within its sex education portfolio, few features generated as much discussion, controversy, and nostalgic collector value as the photo series " That’s Me "
Resources focused on building a positive self-image and navigating the social pressures of adolescence.
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Before the internet, social media, or online message boards, teenagers in Germany had very few places to turn for objective, non-judgmental information about puberty. Launched in 1969 by Martin Goldstein under the pseudonym "Dr. Jochen Sommer," the column became an institutional powerhouse. For decades, the German teen magazine Bravo served
The "Boys Exclusive" segments were designed to address the unique challenges and insecurities faced by young men during puberty. These features aimed to provide a realistic perspective on physical development, countering the often distorted views found in mainstream media.
For many, the journey begins with a simple realization – a moment of clarity where they say, "That's me!" – and decide to take action. Whether it's through adopting a new exercise regimen, changing dietary habits, or focusing on mental health, the call to action is clear. This public link is valid for 7 days
However, others, including many Bravo readers, argued that the intent was fundamentally different from pornography. The goal was normalization. Seeing the un-airbrushed, diverse bodies of other teenagers—with hair, pimples, and all their natural "flaws"—was meant to combat the insecurity many young people felt. By seeing "normal" bodies, young readers could realize that their own developing bodies were also perfectly normal and healthy.
Dr. Sommer's advice was revolutionary for its time. In 1972, the column made a bold proclamation: . This statement caused an outrage. The "Prüfstelle für jugendgefährdende Schriften" (Review Board for Youth-Endangering Media) was so appalled that they put the issue on the index, meaning it couldn't be sold openly. But Bravo didn't back down. The Dr. Sommer team continued to answer all kinds of questions about first kisses, sexual orientation, body image, and more, often using clear, direct language that was unprecedented in German youth media. The name "Dr. Sommer" became a synonym for sexual enlightenment, and the team continues to receive around 300 questions a week.